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Emotions Are at the Heart of Core Company Values company culture core values decision-making leadership Jul 03, 2024

Don’t make the mistake of thinking your team can identify and work with core company values without being emotional about them. A corporation may be a giant on the block and rake in billions...

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Why Clarity About Company Beliefs (and Biases) Is Helpful ceo company culture core values csr purpose team training Jul 02, 2024

Values are based on beliefs. A company’s core value reflects the beliefs of the person or people who decide to list it on their website and, presumably, stand behind it when making decisions....

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Best & Worst Words: New Terms for Today's Conscious Company consulting core values economy Jul 01, 2024

One of the best ways to make change happen in our daily lives is to vocalize – verbalise—what we want to see. Using words that are positive and actionable in the right direction help us...

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Why Your Company Needs Core Values & Purpose Training company culture consulting core values csr team training Jun 26, 2024

In my 30+ years operating natural product businesses, I’ve discovered that many brand founders and owners often take core company values for granted. They assume that their values will...

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What is Corporate Social Responsibility? company culture core values csr purpose Jun 12, 2024

Many small and medium businesses shy away from corporate social responsibility (CSR) because they believe it’s for the big corporations to tackle and that their smaller teams lack the...

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My Natural Products Entrepreneur Path business journey core values decision-making leadership Apr 22, 2024

It started with landscaping. While I was in grad school (hoping for a Sustainable Development or Agriculture Master’s degree), I got a job with a landscaping crew. The boss was an old hippie:...

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Core Values: How They Impact Strategy & Decision-Making consulting core values csr decision-making leadership team training Apr 22, 2024

When I ran my herbal apothecary, one of my values was being environmentally friendly. I sourced my ingredients from a well-respected vendor, I grew and harvested many of my own plants, I used...

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Core Values: Be Specific & Impactful company culture core values purpose Apr 22, 2024

There are dozens of values a company could select as important for itself. But not all values are equal. There are many that are too vague or bland that they have lost their meaning and, for a...

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Core Value or Purpose? company culture core values leadership purpose Apr 22, 2024

You start with values. What’s important to you? To your team? Identifying the gaps is a good place to start. What do you wish was more of a priority? What do you base your decisions on? These...

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Does Your Company Need a Purpose? core values decision-making purpose Apr 22, 2024

I value companies with a purpose. It lights me up. It makes me feel a sense of relief after despair that commercialism might be ruining our planet. Actually, it turns out, there are many companies...

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A WISE Process for Goal-Setting ceo core values mindset Apr 11, 2024

We all set goals. After you decide what you want, you set goals. And along the way, we’ve been taught the business maxim that goals must be SMART (specific measurable, attainable, relevant...

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What Is Success To You? business journey ceo core values Apr 11, 2024

What does success look like for you? For your company? (is it only team oriented, group success? Or can you celebrate individual success? Is it profit and money? Or customer satisfaction,...

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